On-model photos for small drops
You may only get a few of each piece, so a full shoot rarely makes sense. Generate on-model photos from a simple hanger photo instead.
Boutique product photos on a small budget
Show your curated pieces on AI fashion models in scenes that suit your taste. Keep a consistent look on your online boutique and social pages, without booking a shoot each time new stock arrives.
- Works with small, frequently changing collections
- Saved models and scenes that reflect your taste
- Pay monthly or buy credit packs when you need them
10 free credits at signup, up to 5 photos.
What an online boutique gets from Modelfy
A boutique sells taste. Customers come because of what you choose and how you show it. Modelfy helps you photograph small drops often, in a style you decide on.
A look that is yours
Choose a few models, poses and scenes that match your boutique and save them. Over time, customers begin to recognise your images.
A tidier store front
Supplier photos often clash on the same page. Showing everything in one style can make a mixed selection feel like a curated collection.
Room to tell a story
Group a new arrival with a scene and a mood for your homepage or your Instagram posts. Then add your own words about why you chose the piece.
More angles of a special piece
For a piece you love, use angle drafts to create front and back views, and detail shots of its print or finish.
A budget you control
Silver is $29 a month for 400 credits, up to 200 photos. If you only need photos occasionally, one-time credit packs start at $12 for 100 credits.
The studio tools that matter most for online boutiques
Show your selection in one style
When you buy from several suppliers, their photos rarely match. Put your selection through one model and one background, and the pieces start to look as if they belong in the same shop. That is what curating looks like online.
- Upload a simple photo of each piece
- Reuse the same model and scene
- Check that you have rights to any supplier photo you upload
Build your boutique identity
Your boutique should feel like a person chose every item. Decide on your scenes: a bright home, a plain studio, a sunny courtyard. Keep to two or three, and let your written notes on each piece add the personal part.
- Studio, indoor and outdoor backgrounds
- Save the backgrounds you use most
- Create your own AI models for your customer
How it works for online boutiques
Photograph the garment
A flat lay, hanger or ghost mannequin photo is enough, and a phone camera is fine. Use good light and keep the whole garment in frame.
Choose a model and a scene
Pick a saved AI model or create a new one for 8 credits. Then choose a pose and a background. There are no prompts to write.
Generate and check
A photo uses 2 to 12 credits and is usually ready within minutes. Compare it with the real garment, and try again if something is off.
Add them to your boutique
Download your photos and use them on your website, in Instagram posts, and in WhatsApp catalogs and messages.
How online boutiques can use Modelfy
Tell customers why you chose a piece
A good photo gets attention, and your own words earn trust. Use images to show the shape and mood of a piece, then write a few honest lines about why it made your selection.
- Show the details that made you pick it
- Group pieces into a small seasonal story
- Use the same scene for each story
Look well put together beside bigger retailers
You will not out-spend a large retailer, and you do not need to. Clear on-model photos and a consistent style help a small shop look careful and trustworthy.
- More than one image for each piece
- One visual style across your whole shop
- No studio or model booking for these images
Become recognisable over time
Recognition comes from repetition. If your site and your social posts share the same models and scenes, a returning customer knows your shop at a glance.
- Reuse saved models across new arrivals
- Use the same images on your site and social pages
- Keep to a small number of scenes
What it costs
You start with 10 free credits, up to 5 photos. A 14-day Silver trial gives you 100 credits, and it needs a card.
| Plan | Monthly price | Credits | About |
|---|---|---|---|
| Silver | $29 | 400 | 200 photos, 14 cents each |
| Gold | $79 | 1200 | 600 photos, 13 cents each |
| Studio | $199 | 3500 | 1750 photos, 11 cents each |
One-time credit packs: 100 for $12, 300 for $29, 1000 for $79. Paid plans include 2K downloads.
Compare plans in fullWhat to keep in mind
- AI results can vary. Compare color and print with the real piece before you publish, especially for one-of-a-kind items.
- Be careful with supplier photos. Only upload images you have the right to use.
- AI photos do not show fit exactly. If customers ask about fit, send them real measurements.
Questions from online boutiques
Something else on your mind? Write to [email protected].
Can Modelfy help my small boutique compete with big retailers?
It can help your images look clear and consistent, which matters a lot for a small shop. It cannot guarantee sales, and large retailers will still have bigger budgets. Your selection and service remain your real advantage.
How do I keep a consistent aesthetic across my curated collection?
Pick a few AI models, poses and backgrounds that suit your boutique, then save them to your library. Use those same choices for each new arrival, and review images before you publish.
Is Modelfy affordable for a small boutique budget?
You can start with 10 free credits, up to 5 photos. Silver is $29 a month for 400 credits, up to 200 photos, and there is a 14-day trial with 100 credits (card required). Credit packs start at $12 for 100 credits and never expire.
Can I show what makes each piece special?
Yes. Use angle drafts for front, back and detail views. For very fine work such as hand embroidery, we suggest adding your own close-up photo as well, since AI can change small details.
How can Modelfy help build my boutique’s brand identity?
It gives you the same models, poses and scenes to return to, so your images share a style. The identity itself comes from you: what you choose to sell, and how you talk about it.
Other ways sellers use Modelfy
All solutionsFashion Brands
A brand is judged on how its images look together. Modelfy lets you build a small cast of AI models and a set of scenes, then use them for each new collection.
E-commerce Stores
If you sell many products, the problem is usually volume. Not every SKU can justify a shoot. Modelfy gives more of your catalog an on-model photo at a known cost per image.
Small Businesses
Many small sellers are their own photographer, packer and customer service team. Modelfy is meant to remove one job from that list, at a price you can plan for.
Try it on one garment from your own range.
Seeing your own piece on a model is the best way to judge whether Modelfy suits you. Your 10 free credits make up to 5 photos, and you do not need a plan to try it.